Paid advertorial · Kin Roofing spray-restore

Lead with the spray

A ROOFER WANTS $22,000 TO THROW YOUR ROOF IN A DUMPSTER. GET THE SPRAY NUMBER FIRST.

If the decking is sound, a same-week spray restore can seal the leaks, even the color, and leave you thousands under a tear-off — without living through a two-week reroof.

September field jobs · inspection required · results vary by deck condition

Here’s the conversation happening in driveways right now: three roofers, three “you need a new roof” speeches, one number with an 8 in front of it. Nobody mentions the other option, because the other option is not how they get paid.

The other option is the spray. A restoration coating. A membrane, not a paint. It is the product we lead with — and the full replacement is the backup if the deck is actually dead.

That order matters. Lead with the spray. Tear-off in this market is $800–$1,200 a square. Coating plus every extra stacked à la carte is $400–$500 a square. If the crew is already on your block, the in-area special is $250–$300 a square with the extras in. No “quarter of the price of a new roof” slogan. The math on your squares is the claim.

The secret roofers hope you never price

Replacement is a beautiful invoice. Dumpsters, tear-off, new felt, new shingles, two-week calendar, HOA notices, nails in the driveway. Restoration is unglamorous: prep, spray, inspect, done. One to two days on a typical house.

• No full tear-off when the deck is sound
• Seals active leaks on qualifying roofs
• Locks down granule loss and sun-bake
• Usually thousands under a new roof on the same square footage
• Often the missing step when solar got declined “because of the roof”

Tear-off is $800 / $1,000 / $1,100 / $1,200 a square (Bronze–Platinum). À la carte spray + feature bag lands around $400–$500/sq. If the crew is already on your block, the in-area special is $250–$300/sq with the extras in. Unique houses get a signed proposal.

The menu we walk at the door

First call shows every option: Gold/Silver tear-off, the spray feature bag stacked à la carte, then the yellow in-area special because we’re already on the block. Inspection locks it.

Print the full pitch sheet →

Who this is for (and who we turn away)

Worn shingles. Aging tile. Hot flat sections. A solar company that walked because the roof was “too far gone.” Two quotes already sitting on the kitchen counter.

Who we turn away: soft decking, structural failure, a roof that needs to come off. Those people get an honest replacement range, not a coating over rot. That refusal is the whole trust play.

What homeowners say after they don’t buy the tear-off

★★★★★

Day 2: “I cancelled the $21,800 tear-off.”

We had a signed roofing bid sitting on the counter. Kin’s spray number came in thousands under it, same leaks covered, and we kept our week. Only regret is almost paying for a new roof we did not need.

★★★★★

Week 3: “Looks like a new roof from the street.”

Granules were in the gutters every storm. After the spray the color is even, water sheets off, and the crew was gone before dinner. My husband kept walking into the yard to stare at it.

★★★★☆

Month 1: “They told us NO — and I trusted them more.”

Soft decking on the back slope. They refused to spray it and priced a partial replacement instead. Finally a contractor who didn’t try to coat over rot.